Baan Maew Maew is a character creative brand developed by Mevela Co., Ltd., inspired by Thailand’s traditional lucky cats.
The brand specializes in original intellectual property (IP) development, with its flagship character, Moji & Friends. Moji is a Siamese cat, one of the most globally recognized and popular Thai breeds. Originating from a children’s storybook, the IP has expanded into a lifestyle product line including tote bags, apparel, accessories, and stationery.
Baan Maew Maew provides integrated creative services in character design, illustration, product development, and merchandising. Its products are distributed through both online and offline retail channels, and the brand collaborates with corporate partners on co-branded licensed products.
With a mission to create emotionally engaging characters by integrating storytelling with thoughtful design, the brand aims to build IPs that are commercially scalable. It is positioned to grow within the regional and global creative economy, particularly in design-conscious and character-focused markets.
Company website : https://www.baanmaewmaew.com
